“ People argue about the true form of the beasts known as 'Bloodtouches', since they seem to take dozens of forms. Unfortunately, their bite's effect isn't in doubt. Anyone bitten by the bright crimson beasts rapidly loses all hair; their skin color shifts to bloody red. Many people fear those under this curse; villages of blood-skinned outcasts huddle in the wilds.”
“ It looks like a cook's book. It is a cook's book. It is also where the cook, who happened to be a master spy, encoded all his secrets and contacts. The book has innocently fallen into your group's hands. Everyone wants it, and many are not subtle or peaceful in their attempts.”
“ A casual remark by one of the party about something met on a previous adventure leads to a summons to and grilling by the Mages' Guild (or equivalent), probably resulting in an expedition back to that area to recover the things for study by the Guild. The party's presence will be 'requested' for this expedition.”